In October 2016, Chelsea signed a then-record sponsorship deal with Nike for around £900m, the largest sponsorship deal in the club’s history. And after images were leaked online of the club’s new kit for the 2019/2020 season, there was a mixed reaction from fans over the choice of designs.
Images of four different shirts were tweeted out by a fan, as the user applauded the effort from Nike for the upcoming season.
This would be a masterclass performance from Chelsea honestly. pic.twitter.com/FbPEToAT6S
— Mod (@CFCMod_) July 11, 2019
The kits leaks come a day after Chelsea drew their first pre-season fixture away to Irish side Bohemians, after conceding an 89th-minute equaliser.
Chelsea are due to start their Premier League season away to Manchester United on August 11th, as the club start life under newly appointed manager Frank Lampard.
Here is a selection of tweets from fans with opinions firmly split on the designs for next season:
Buttons give me PTSD of 15/16 though, that’s my only fault????
— ??7 (@NGoloFC) July 11, 2019
Black ????
— LampardTweets (@LampardTweets) July 11, 2019
The home kit is still a monstrosity don’t care what anyone says
— Liam O’Gorman (@CFC_LOG) July 11, 2019
Don’t know why everyone is hyping that black kit, it’s pretty average
— Radesh Domun ???????? (@RadeshD_CFC96) July 11, 2019
The Away and the third kit is one of the best I have ever seen since I have been supporting Chelsea
— Segzytee (@tayesegun30) July 11, 2019
All 4 are tremendous
— vedant yadav (@instavedu) July 11, 2019